Disney have released a new Easter Mystery Tsum Tsum series, the series includes Mickey Mouse, Minnie Mouse, Dumbo, and Donald Duck. Each is sold in a blind box for $6.95/£5, or available in a tray for $39.95, which includes 6 boxes, which contain all four designs plus two extras. This is similar to how Disney sell Vinylmation.
These are available online and at Disney Store.
Here is a look at these new Tsum Tsum:
What do you think of this Tsum Tsum selling style?