“Star Wars: The Last Jedi” In 3D Soars To The Top Of The Box Office
Today, RealD, Inc. the world’s largest 3D cinema platform and leading visual technology company, announced that Lucasfilm’s Star Wars: The Last Jedi earned an impressive 34% of its worldwide gross from 3D performances of the film. $153 million of the total estimated nearly $450 million worldwide box office gross came from 3D ticket sales and an estimated $76 million was collected from RealD equipped locations. This does not include the China market which exhibits almost entirely in 3D. Star Wars: The Last Jedi premieres in China on January 5, 2018.
In the United States, approximately 30% of the film’s opening ticket sales came from 3D performances.
“With one of the most uniquely dedicated fan bases in cinema, Star Wars: The Last Jedi has performed tremendously at the box office,” said Travis Reid, President of Worldwide Cinema and Chief Operation Officer for RealD. “The highly anticipated film brings new perspectives to storied characters and invites audiences on a cinematic journey that deserves to be experienced in RealD 3D. Congratulations to our friends at Lucasfilm and Disney on their great success.”