PANDORA Charms & Store Coming To Disneyland Paris
PANDORA and Disneyland Paris announced today that they have signed a multi-year strategic alliance that will introduce new official Disneyland Paris versions of the iconic PANDORA charms and a new retail location for Europe’s number one tourist destination.
The Disney PANDORA collection is a jewellery assortment available at Pandora stores worldwide that also offers a selection of exclusive Disney-themed charms available only in Walt Disney Parks and Resorts. As part of this alliance relationship, PANDORA’s core collection at Disneyland Paris is available at five merchandise locations with each location offering a different experience to highlight the range of charms and bracelets inspired by Disney Characters like Mickey Mouse, Minnie Mouse and the iconic Disney Princesses. The PANDORA collection will also soon be available for sale in its own unique retail location in Walt Disney Studios Park which opens in April.
This new alliance relationship names PANDORA as the official sponsor of Disney Illuminations, an unforgettable nightly show that brings together groundbreaking special effects and impressive fireworks to transform Sleeping Beauty Castle before taking guests on a journey through beloved Disney stories.
“PANDORA’s arrival at our resort is fantastic news for our guests and our fans,” said Francesca Romana Gianesin, Vice President of Corporate Alliances at Disneyland Paris. “We share a common passion for creating special moments and crafting unforgettable memories.”
This strategic alliance is part of a broader agreement with The Walt Disney Company. PANDORA first entered into a strategic Corporate Alliance with Disney in August 2014. Under the terms of the agreement, PANDORA created an original collection of Disney-themed jewellery, which is since sold in the Walt Disney World Resort in Lake Buena Vista, Fla. and Disneyland Resort in Anaheim, Calif., as well as in PANDORA stores throughout the US, Canada, Mexico, Puerto Rico, Central America and the Caribbean. The alliance was then extended in November 2015 to include the Asia Pacific region.
“We are excited about this great opportunity to now have one of our store locations in such a beautiful setting as the Walt Disney Studios Park,” said Delphine Medaouri, Pandora France Managing Director. “Our customers will be able to have a new experience in a place that perfectly matches the values of PANDORA.”
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